Symptom
How do we use the sitemap provided in Career Site Builder (CSB)?
Image/data in this KBA is from SAP internal systems, sample data, or demo systems. Any resemblance to real data is purely coincidental.
Environment
- SAP SuccessFactors Recruiting Recruiting Marketing
- Career Site Builder
Resolution
What is a site map?
It is a helper for a search engine to be able to find the important pages faster. Instead of having to navigate through 3 or 4 links to find a specific page, the sitemap is giving the direct links to the search engine system. That is why using a Sitemap should help with SEO.
How do we find them in Career Site Builder?
Under the page CSB > Settings > Site Configuration > Site Information, you will find the information Site Map, Main and Category.
You can click on these links to see the sitemap that has been generated automatically.
The system updates these Sitemaps every week.
How to use the sitemaps?
To use the full potential of a sitemap, they need to be shared with the different search engines.
The URLs would look like this:
For the Career Site URL: jobs.testingsite.com
Main Sitemap: jobs.testingsite.com/testingsitemap.xml
Category Sitemap: jobs.testingsite.com/cat_testingsitemap.xml
Note that the primary sitemap tends to only include the job pages and there is an alternative sub-sitemap that can be indexed for the category pages. Content pages are not listed for sitemaps. Additional pages are meant to be crawled from search engines provided the customer is properly tagging the pages with metakeywords, metadescriptions and meta titles.
For Google and Bing, there is a process on their side to "Verify Ownership" before you can share the sitemap.
Sitemap_Submission_Process_CSB.pptx
For other search engines, there might be a similar process. You will need to follow their process to share the sitemap on their sites.
Note Sitemap submission is the responsibility of the customer/ implementation partner as part of the SEO optimization strategy.
More advice can be found in the implementation guide Applying Search Engine Optimization to a Career Site
Professional Services can also be engaged as a chargeable service via SSEM but the recommendation is for the customer to own this process.
Keywords
RMK, SEO, sitemap, search, engine, Google, Bing, site, map, webmaster, Professional Services , KBA , LOD-SF-RMK-CSB , Career Site Builder , How To