SAP Knowledge Base Article - Public

2997250 - Marketing Permission Is Not Used For Account


Use of marketing permission in account


SAP Cloud for Customer


Marketing permissions in SAP Sales Cloud are used for natural persons like contacts and individual customers. On corporate accounts the marketing permission is not used as they are normally not natural persons (email addresses are normally used for general purposes, like So we don't expect a subscription of newsletter on such a non-personal email-address, but on a contact assigned to a corporate account.

See Also

  2813729 - Add Button Missing in Marketing Permissions


Marketing Permission , KBA , LOD-CRM-MKT-CAM-EXE , Campaign Execution , LOD-CRM-MKT-CAM , Campaigns , How To


SAP Cloud for Customer core applications all versions