Symptom
You want to know how unique click works on report in Campaign result facet?
Environment
Cloud for Customer
Reproducing the Issue
- Go to Sales Campaigns workcenter
- Go to Campaigns view
- Open any campaigns
- Go to Results facet
Here you can see some number under Unique click and Total clicks column and want to know how unique click and total clicks calculated.
Resolution
The unique click is for the entire e-mail per contact.
This means every recipient who clicks on link in an e-mail is counted exactly once in the unique click rate.
If two contacts will click link in an e-mail, the unique click count is 2. And the table shows on which link the unique/first click happened.
In Total clicks rate the contact is counted as many times he clicks a link.
Keywords
Unique click, Total click, Campaign , KBA , report , results , campaign , unique click , LOD-CRM-MKT-CAM , Campaigns , LOD-CRM-MKT , Marketing , How To