Symptom
There is a business need to manage contacts who perform certain actions in social media networks, like sending DMs or following the company social media account. For example, sending DMs to these people via Digital Ads campaign or targeting those who send a DM to the company social media network profile.
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Environment
SAP Emarsys Customer Engagement
Product
SAP Emarsys Customer Engagement all versions
Keywords
crm ads, direct message, inbox , KBA , CEC-EMA-DAD , Digital Ads , CEC-EMA-SEG , Segmentation , CEC-EMA-ANA , Analytics , Problem
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