3444712 - There is no option to track how contacts interacted with social media networks in Digital Ads

There is a business need to manage contacts who perform certain actions in social media networks, like sending DMs or following the company social media account. For example, sending DMs to these people via Digital Ads campaign or targeting those who send a DM to the company social media network profile.

SAP Emarsys Customer Engagement

crm ads, direct message, inbox , KBA , CEC-EMA-DAD , Digital Ads , CEC-EMA-SEG , Segmentation , CEC-EMA-ANA , Analytics , Problem